http://www.linku2.co.ukLinkU2 UK business directory RSS Feed, which has business listings by category and location. Submit your website, products and services to our free business listing index and RSS.Copyright 2009 LinkU2.co.uk<p> <span style="color: rgb(255, 0, 0);"><span style="background-color: rgb(255, 255, 255);"><span style="font-size: 16px;"><strong>Marketing Products and Services on the Internet is rapidly changing!&nbsp; Can you keep up??<br /> </strong></span></span></span></p> <p> <strong>SEO ranking is not the be all and end all in getting new business from your Website</strong></p> <p> It&#39;s great to get a good ranking and be on the first page for all keyword searches (you do use keywords don&#39;t you?). But this is only the beginning if your really want to generate more business from your web presence. You can&#39;t just count on this to increase your sales.</p> <p> <strong>Does your Website try to do to much...is it all things to all people?</strong></p> <p> When your visitor comes to your Website, is it easy for them to understand what you are about and to easily navigate around the Website? It is trying to do too much, with lots of links and highlighted areas that you hope will entice your visitor to dwell on your site and do something?&nbsp; Remember you&#39;ve probably only got 30 seconds of that visitors time before he/she clears off.&nbsp; Is it clear what you want them to do?&nbsp; The Websites got to be more than pretty to get a visitor to call you, or come to your shop or buy online.</p> <p> <strong>Does your Website have a call to action e.g. does it ask your prospect to do something?</strong></p> <p> The vast majority of Website are just pages with the name of your company, something about you and what you do and a way to contact you if they want more information or a quote. You need to get the visitor to do something...you need to say click on the box below and we will send you more information or buy this product now.&nbsp; You need to have a clear and strong call to action.</p> <p> <strong>Do you automatically capture the name and email addresses from each visitor?</strong></p> <p> Having spent all the time and money to get on page one of a search engine, you need to ensure that you, at a minimum, get the visitors name and email address.&nbsp; There are a number of ways to do this, but this is crucial...you must get this information.</p> <p> <strong>Can you send your prospects details about special products and offerings and discounts?</strong></p> <p> How do you communicate with the people that have visited your site or previously made a purchase?&nbsp; Can you contact them anytime you want, offering them special deals, great prices on selected products or to even give away things to promote more business?</p> <p> <strong>Do you follow up with other communication to try and get a sale?</strong></p> <p> Follow up with a visitor/prospect is very important.&nbsp; It takes from 4 to 7 visits to a site before someone decides to buy.&nbsp; You don&#39;t want that visitor to leave your site go to another site without hearing what you have to offer. You want to offer them something other than a pretty website.</p> <p> <strong>Do you have a list of customers/prospects that you can sell to any time you wish? If so, is it automated?</strong><strong><br /> </strong></p> <p> Having a list of all you prospects and customer is extremely valuable.&nbsp; You can offer them products and services time and time again. Without this list you are relying on getting new visitors to the Website or people coming to you for the first time. If you&#39;re not doing this you are wasting a great opportunity to increase your sales. This should be automated so that you can concentrate on running your business.</p> http://www.linku2.co.uk/click/d3d3LmNvZ2llbnQub3JnLnVrinternet marketing, email marketing, sales, SEO, website design, newton abbot, torbay, devon, southwest, customers